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Monday, November 26, 2007

Shah Rukh 'ads' up to Dhoni

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Shah Rukh Khan and Mahendra Singh Dhoni are not just superstars, but ‘shooting stars’ in their own rights. So, when both were shooting together for a commercial for Videocon at Yash Raj Studios on November 2, it was King Khan who guided Dhoni by providing acting tips to be at ease with the camera.

The ad shows both of these stars in role reversals, which means that SRK as a cricketer and Dhoni as an actor. During the start of the shoot, when Dhoni felt a bit uncomfortable before the camera, SRK waved his omnipresent magic wand and made him feel comfy and got through the shots with total perfection. In return, Dhoni shared some real great cricketing tips to SRK!

The ad has been conceptualized by Ogilvy and Mather, and is scheduled to go on air this week.

Image Courtesy: Mid-Day

Source: IndiaFM

The Making of Om Shanti Om : Book Review

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I did so myself! The moment one flips through the pages and greedily tastes a sound byte here, a picture there and a quick read somewhere in the middle of the book, you know that it would be hard not to enjoy reading the book. The expectations level are at an all time high in these few minutes itself; something which is akin to watching a full length theatrical promo of a big Bollywood blockbuster film and anticipating it's arrival on the big screen soon!

Thankfully, all the high expectations are met in totality, hence making it truly a collector's delight which can be find a place in your book shelf at least for one lifetime. No pun intended!

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