More sleepless nights for Shah Rukh!

Shah Rukh is one of the busiest men in Bollywood these days. Even though he is off shooting for any film for now, his schedule is packed. The mighty Khan is caught between two of his dear projects. While at one hand he has promotional plans lined up for ‘My Name is Khan’, he also has to concentrate on his IPL team Kolkata Knight Riders.

Shah Rukh went through the same situation last year when ‘Billu’ released. The same year, his IPL team’s performance dropped too. Apparently, SRK couldn’t give enough time to any of the projects and so, both failed. He was reported to be losing sleep over ‘Billu’ and IPL. Interestingly, the release date of ‘My Name Is Khan’ coincides with that of ‘Billu’ (12th Feb). With hardly any days left for the release, it’s about time SRK and Karan Johar kick started the promotional drive.

Also, IPL starts exactly a month after MNIK release (12th March). Forming a team, taking care of their needs, promoting KKR with a promotional video will eat into a lot of King Khan’s time. No wonder then, SRK will experience more sleepless nights in the coming months. But we are sure the actor must have learnt lessons with last year’s debacle and considering the master marketing mind he is, SRK might just find a way to promote both together and effectively. So don’t be surprised if you find KKR team players promoting ‘My Name is Khan’.