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Tuesday, December 30, 2008

Shahrukh Khan ventures into TV production

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Shahrukh Khan is venturing into TV production with his company Red Chillies Entertainment making an investment in a number of programs for the small screen.

One such show will be hosted by Fashion designer duo Abu Jani and Sandeep Khosla.

“Behind every successful man there is a woman,” goes the saying. And this talk show will prove that with an array of celebrity wives like Gauri Khan , Jaya Bachchan , Suzanne Roshan, Manyatta Dutt, Adhuna Akhtar, Anupama Chopra, Tanya Deol, Kiron Kher and others like Maharani Padmini Devi, Nita Ambani, Neerja Birla and steel tycoon Lakshmi Narayan Mittal’s wife Usha Mittal talking candidly about their lives and what it takes to be the wife of a highly successful man.

The show is named “The First Ladies with Abu Sandeep” and will be aired on channel NDTV Good Times from Jan 3. The first episode will feature Nita Ambani, wife of Mukesh Ambani.

The designer duo said in a press release: “This show is very close to our hearts. Not only are we anchoring it, but we have also designed the sets keeping the theme of the show in mind.”

And for Shahrukh, who is now more of an entrepreneur than an actor, exploring India's Rs.226 billion or Rs. 22,600 crores television industry, which is growing at a rate of 18% since the last five years, is a best bid. In fact, Akshay Kumar too has plans to invest his riches in the television industry.

Apart from this show, Red Chillies Entertainment will also produce a sitcom titled ‘Ghar Ki Baat’ for NDTV Imagine. SRK will also be the line producer of Farah Khan ’s chat show which is set to go on air in March, 2009.

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